Tech O'Clock is a top PPC firm that focuses on your overall success. Our PPC management services can help you achieve your goals, whether you want to improve conversions, traffic to your website, or even both.
*We manage campaigns from your account for maximum transparency.
We have generated over
in client revenue
We have managed
We are a certified partner of
with over ₦6,190,540 spent
Ads are most likely the first things you see when you look for products or information online. Ads can be found everywhere on the Internet, whether you are watching a YouTube video, reading the latest post on your favorite blog, or browsing through feeds on social media.
If you want to increase brand awareness or generate leads and sales, you must do one thing right—you must capture your audience's attention in this crazy and highly competitive online market.
With our PPC management services, you will learn exactly where your target audience hang out and what drives them. We will also help you figure out the best strategy to use. Each step towards achievement is taken with you as your creative PPC manager.
Pay-per-click (PPC) advertising is one of the most effective ways to reach your most qualified audience.
It gives you an advantage over your competitors by allowing you to reach your customers where they're already searching. With our PPC management services, we can create a tailored PPC campaign to help you increase conversions and income.
Our pay-per-click management services help you make the most of your campaigns by paying attention to every detail. We provide custom strategies for your business, allowing you to discover methods that are tailored to your campaign's objectives.
To see what's included in each of our PPC service plans and to learn more about how paid ads can drive results for your business, see our PPC management pricing table below.
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PPC is one of the most cost-effective methods of marketing your company. You might wonder why. Well…let's look at it from this angle. You pay for the space your ad takes up in a newspaper, on television, or on a sign board when you advertise. A small square in a fashion magazine or newspaper will cost you the same as ten grams of 24 karat gold, and sign boards can cost millions of naira.
PPC advertising is similar to placing an ad in a newspaper or magazine, except that your ad appears in search engines. Many people assume that you have to pay for the space in search engine results, but that's one of the biggest advantages of PPC—you don't!
Instead of paying for the space your ad occupies in search results pages, you only pay Google or Bing when someone clicks on your ad. And because you only pay when there is a serious possibility of getting a purchase, PPC management costs are exceptionally low. There is a good potential for a sale because PPC ads are so well-targeted that customers who click on them are usually ready to buy something. In fact, PPC visitors are 50% more likely to make a purchase than visitors who come to your site naturally.
Another great advantage to use PPC is the speed of results. It's possible to see increased traffic to your website within the first week of launching your PPC campaign. Other long-term techniques, like as SEO (search engine optimization) or email marketing, can take months to see results—but the results are great and worth the wait. However,if you want quick results, PPC is the way to go.
PPC adverts can also give valubale data, because tracking results is critical in any marketing campaign. You won't know what works and what doesn't unless you can dive into your campaign's metrics. When you can track campaign results, you can identify which parts needs changing to improve results. For example, A/B tests can track how users respond to your ads. You can create two similar ads, except for the variable you want to test. Say you use a photo of a person wearing the #EndSARS shirt in one ad and a photo of the shirt on a hanger in another.
With A/B testing, you can instantly check which ad is doing better and optimize your ad to get the most clicks. Generally, you can use Google Ads to track the clicks, conversions, and other metrics of your ads. This can tell you if your target audience is clicking your ads, if you need to change your targeting options, or if you need to adjust the copy. The ability to track results is invaluable, and PPC campaigns make it simple.
PPC is, in reality, one of the most targeted marketing strategy. PPC advertising allow you to target your audience with relevant content. With PPC ads, you're literally handing your customers a way to buy your product. If someone clicks on one of your adverts, they are taken to a landing page. And to take the next step in the buying process, consumers must provide their email address or make a transaction.
Landing pages can include a contact form, a quote form, or even a simple “buy now” button. No matter how your landing page is set up, it will be the first place a user goes after clicking on your ad, giving you the perfect opportunity to direct them to a checkout page. PPC ads can boost your income by bringing more qualified traffic to your website. This helps you to swiftly improve your company's revenue.
Ads in your industry are active as soon as you win a bid, meaning they can be delivered to users who search for the keyword you specify. This helps you attract more traffic to your website by securing valuable top-of-page space. In reality, the top three paid ads on search engine results pages (SERPs) receive 41% of clicks. And clicks on ads account for approximately half of all clicks on the first page of results.
Target your audience based on gender, age, education, job title, and more. You will be able to reach all types of people.
You can show your ads to people who have engaged with your brand. Only 1 percent of new visitors become customers.
You can target certain keywords in the content of your ad, and users who search for that term will be able to see your ad.
You can choose words and phrases that have a strong connection to the people who are most likely to make a purchase on your website.
Show your ads based on consumer actions on the internet, such as previous searches, brands, websites visited, etc.
Users who have already purchased something from your website or who are interested in what you sell can see your adverts.
Ready to start your PPC campaign?
Tech O'Clock offered robust value at an affordable price. Site traffic has increased, and internal processes have been more efficient. It was a seamless collaboration where both parties were 100% satisfied.
My first experience with Tech O'Clock is why I decided to hire them. Their process is way better than that of any digital marketing agency here in Nigeria. Their level of professionalism is extremely rare in this country.
This smart-working team gave us a consistent stream of fresh real estate leads while setting us up with the funnel to convert them into paying customers. Now, we get calls almost every day from our website.
Conversion and website traffic are typically the two most important KPIs for a pay-per-click campaign.
Your traffic and conversions will be reported to you on a monthly basis. However, your PPC dashboard will allow you to keep tabs on the results anytime you want.
This is determined by your company's objectives and marketing budget.
Most advertising methods, including PPC marketing, require a cash investment in order to yield a return. You should know how to calculate your customer lifetime value (CLTV) and how much you are willing to spend on acquiring one customer before starting a campaign.
It's difficult to give you an estimate without knowing your budget because advertising costs vary widely. As a result, the final results will vary.
In addition, it's crucial to keep in mind that factors outside of our control influence conversion rates. There are a variety of factors that go into this, including your price, landing page, product quality, market niche, and advertising budget.
Because we have great team of PPC managers on staff, any one of our in-house experts can handle your PPC campaign. We will, however, designate a specific manager to work solely on your campaign.
Whenever you have a question or concern about your campaign, your account manager will be the first person you reach.
It takes, on average, around a week before you begin to notice any real changes. However, depending on your industry's level of competition, as well as, other factors, it may be shorter or longer.
In order to better understand your company and market, we'll send you a questionnaire before we begin.
We'll make a plan for you based on the information you provide and the research we conduct. If you're on board with the strategy, we'll get to work on the ads in our calendar right away. Before we publish any ads, you have the authority to approve or reject them.
You can contact us at any time to start uisng our PPC management service.
We'll have one of our sPPC managers get in touch with you to go over the details of your project.
We'll come up with a plan for you after the meeting is over. After signing the contract, we'll get to work on your campaign!
We learn more about your ad preferences with our questionnaire.
The marketing strategy we will use for your business will be specified in the plan we build for you. If you agree to this strategy, we'll begin creating ads in our calendar. Before they are published, you will have the option to review all adverts.
Advertising on Google may be quite pricey. This is due to their pay-per-click structure, which requires you to pay each time someone clicks on one of your ads. This traffic, on the other hand, is usually of excellent quality. The people you're advertising to are looking for your products or services, therefore the cost is generally justified.
For their business, we advise our clients to examine the average lifetime worth of a customer (see below).
We normally charge a small setup fee to set up your PPC campaign, track your ads, and install tracking pixels.
This fee is usually waived if you hire us within three (3) days of receiving a proposal.
It's critical to ensure that your ad budget is spent on clicks that result in conversions. Furthermore, it is important that your cost per conversion (CPC) does not exceed your customer lifetime value (CLTV). So it is logical to hire a PPC management company unless you know how to do it.
Starting a Google Ads campaign is simple, but optimizing it for conversions requires a great deal of experience.